Queen® Flowers

Queen^® Flowers is a B2B/B2C business unit, selling beautiful potted plants and cut flowers for retailers and consumers in Europe. Thanks to pioneering innovation, Queen^® Flowers offers flower bouquets with 3 weeks of flowering guaranteed and potted plants with exceptional longevity. Queen^® Flowers has created a strong and recognisable flower brand in Denmark through branding and targeted marketing.

Industry

Finished Plants

Region of Sales

Europe

Head Office

Denmark

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As a Brand Partner Pligt Professionals produces our Kalanchoe varieties in several sizes. The nusery has a long history of producing the highest quality and thus this partnership is a strong collaboration, adding more Queen labelled products to the European market.

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Jan van Luijk is a highly valued Queen^® partner, producing our special Kalanchoe varieties. The Dutch nursery is known for its high quality breeding, proudly selling Queen labelled products and representing our brand in Holland.

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Laurant Fleur and Queen^® Flowers have entered into a contract production, focusing on the Queen^® CutFlowers category. Laurent Fleur is responsible for the production, whilst Queen^® manages sales and marketing. The nursery plays a key role, being one of the largest business partners of the company. Located in Holland, we are able to reach a broad market in Europe by direct sales and Dutch auction.